Northstar California Resort Kicks Off 2012 Grant Cycle Benefitting Local Non-Profits

21 August 2012
Through Vail Resorts Echo, Resort Invites Grant Requests from Local Organizations
TRUCKEE, Calif. – Aug. 21, 2012 – Northstar is kicking off the 2012 fall grant process for North Lake Tahoe non-profit organizations in Truckee, Tahoe City, Kings Beach and Incline Village through Vail Resorts Echo, the Company’s corporate stewardship program. Through this program, the resort focuses its contributions on two main areas that enhance the quality of life in North Lake Tahoe – supporting educational and youth programs, and encouraging innovation in and implementation of environmental stewardship practices.
 
Aimed at both protecting the beautiful natural resources that surround the resorts and helping to build stronger communities, the Vail Resorts Echo program will grant both cash contributions and in-kind donations to local non-profits that are committed to helping those who call this community home. Applications for potential grantees are due Monday, September 18.
 
Comprised of leadership from Northstar, Specialty Sports Ventures and Northstar Lodging, the Vail Resorts Echo Northstar Giving Council will review all grant applications and award cash grants and in-kind donations once a year. North Lake Tahoe non-profits who run programs inside Vail Resorts’ Echo focus areas are encouraged to apply.
 
The application process is entirely conducted online. For those who applied last year, the same login information will apply. New applicants are invited to register as new users. Program criteria, examples of supported programs and a step-by-step process on how to apply can be found online at www.VailResortsEcho.com.
 
Through this program, Northstar has made significant contributions to local organizations including Excellence in Education, The Boys & Girls Club of North Lake Tahoe, Arts in Schools Foundation, Truckee Donner Land Trust, Truckee River Watershed Council, Truckee Trails Foundation, Girls on the Run, Tahoe SAFE Alliance, UC Berkeley Adventure Risk Challenge Program, Tahoe Institute for Natural Science and the Tahoe Forest Health Foundation.
 
For more information about Vail Resorts Echo or to submit a grant request, visit www.VailResortsEcho.com.

About Northstar California Resort
One of the finest year-round mountain resorts in North America, Northstar is host to a base area village featuring unique shops and restaurants, a conference center, 9,000 square foot outdoor skating rink, movie theaters, on-site lodging, special events and more. A winter sport enthusiast’s paradise, Northstar offers 97 ski trails spread across 3,170 acres, award-winning terrain parks and snow sports including alpine and Telemark skiing, snowboarding, cross-country skiing, snowshoeing and tubing. Summer activities include mountain biking, golfing, scenic lift rides for sightseeing and hiking, fly-fishing and more.
 
Northstar is located on Highway 267, just six miles north of Lake Tahoe and six miles south of downtown Truckee. For more information, call 1.800.GO.NORTH (1.800.466.6784) or visit www.NorthstarCalifornia.com.

 

About Vail Resorts
Vail Resorts, Inc., through its subsidiaries, is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resorts of Vail, Beaver Creek, Breckenridge and Keystone in Colorado, and Heavenly, Northstar and Kirkwood in the Lake Tahoe area of California and Nevada, and the Grand Teton Lodge Company in Jackson Hole, Wyoming. The Company's subsidiary, RockResorts, a luxury resort hotel company, manages casually elegant properties. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com

Contact(s)

Jessica VanPernis, (530) 562-3866, jvanpernis@vailresorts.com
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